Ryanair lose 60% of their online visibility since September 2009

Ryanair, the World’s most hated airline, have lost almost 60% of their online visibility since September 2009 according to reports and independent research done by Greenlight, which is the UK’s leading search marketing agency.

The Flights Sector Report analyzed key search terms that are used when UK consumers go online to find a flight. It goes on to determine the best positioned and, hence, the most visible website in this sector based on the volume for each keyword.

Ryanair was able to take the fourth position in the viability stakes in the third quarter of 2009. However, in the fourth quarter it saw a dramatic shift. Apparently Easyjet found itself in the fourth spot and Ryanair fell down to spot 32.

Tags:

Leave a Reply